Volkswagen to Revive Classic Golf Model As Electric Vehicle Thanks to Rivian
In a major technological overhaul, German automaker Volkswagen Group has announced plans to revive its classic Golf model as an electric vehicle, thanks in part to its new partnership with American electric vehicle manufacturer Rivian.
The joint venture between Volkswagen and Rivian, which was recently expanded to $5.8 billion, will equip the new Golf EV with Rivian's electrical architecture and software technology stack. The move marks a significant shift for Volkswagen, which had previously announced the end of production for its base Golf hatchback in 2021.
According to VW COO Thomas Schafer, who is now CEO of Volkswagen Passenger Cars, the company wanted to start by reviving a volume product with an electric powertrain. The new Golf EV will be based on Volkswagen's Scalable Systems Platform and debut in 2029.
The partnership between Volkswagen and Rivian has been instrumental in bringing this project forward. The technology arm of the companies has already equipped several Volkswagen models, including Audi and Porsche, with Rivian's electrical architecture and software technology stack.
Volkswagen's flagship electric vehicle under the codename Project Trinity is also expected to be brought forward thanks to the partnership, although exact details remain unclear.
Schafer emphasized that the company wants to start with a well-known product, citing the Golf as an "iconic" model. The decision marks a significant shift for Volkswagen, which has previously been cautious about reviving legacy models without introducing new platforms.
With Rivian's technology at its disposal, Volkswagen is confident in bringing this project forward. The partnership between the two companies promises to bring fresh life to one of Germany's most iconic models, transforming it into an electric powertrain that will appeal to a new generation of drivers.
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