UC Merced Launches Three New Majors Aimed at Shaping the Future of Communication, Neuroscience, and Science

Sacramento, CA - University of California, Merced (UC Merced) is set to introduce three new dynamic majors that will give undergraduate students the tools to navigate a rapidly changing world. TheCommunication and Media, Neuroscience, and Science, Technology, and Ethics majors are positioned in the School of Social Sciences, Humanities, and Arts but draw on knowledge from the School of Natural Sciences and School of Engineering.

In the Communication and Media major, students will delve into research and practice that shape communication in diverse media. The program leverages faculty expertise in cultural studies, film studies, performance studies, visual studies, sound studies, gender studies, rhetoric, writing studies, cognitive science, and linguistics. With access to the university's recording studio and audio-visual labs, students will gain hands-on experience in podcasting, photography, video production, and more.

UC Merced philosophy Professor Dan Hicks noted that understanding both technical details and broader social context is crucial for navigating controversies such as climate change and the impact of artificial intelligence. The major aims to equip graduates with knowledge to address these issues from a well-rounded perspective.

Professor Tony Shahin praised the neuroscience major, which bridges biology, psychology, cognitive science, and biomedical engineering. "Neuroscience is at the intersection of all sciences and arts," he said. Students in this program will have the opportunity to tailor their career to fit their unique interest and pursue fields such as natural sciences manager, clinical research coordinator, or even medical or biological scientist.

Meanwhile, the Science, Technology, and Ethics major combines studies in engineering, biology, and applied mathematics with courses commonly associated with a philosophy major. Equipping graduates with knowledge to address life-changing issues, this program is designed to prepare individuals to navigate the complexities of artificial intelligence, climate change, and scientific advancements. Career paths for graduates may include information technology, human resources, public relations, or project management.

UC Merced expects these new majors to provide students with a high level of excellence in their chosen field. "We are bringing in researchers at the top of their fields," said Professor Jayson Beaster-Jones.