TIME and Statista Unveil World's Best Brands of 2024: Indian Brands Shine Bright
In a significant milestone, global publishing giant Time and market research firm Statista have unveiled their inaugural list of the World's Best Brands for 2024. The rankings are based on extensive consumer surveys carried out in countries across the globe, starting with the United States, India, and Brazil.
The survey in India involved a whopping 13,500 consumers who were asked about their perceptions of brand awareness, social buzz, likability, usage, and loyalty towards various brands. After analyzing the responses, the two publishers identified the top 5 brands across 66 different categories, featuring companies with operations both within India and internationally.
The inclusion of Indian brands in this prestigious list is a testament to their growing reputation on the global stage. The rankings will provide valuable insights for businesses, policymakers, and marketers seeking to comprehend consumer sentiments and preferences worldwide. As the world navigates an increasingly competitive marketplace, this report is poised to become a benchmark for brand excellence in 2024.