Sports Tourism Market Projected to Witness Substantial Growth, 2025-2032
The global sports tourism market is projected to witness significant growth over the next decade, with an expected rise from USD 323.42 billion in 2020 to USD 1.8 trillion by 2030.
According to a report titled "Sports Tourism Market Trends, Share, Size, Growth, Opportunity, and Forecast 2025-2032," published by Allied Market Research, the market is growing at an annual rate of 16.1% from 2021 to 2030, driven by increasing demand for travel packages that include event tickets, accommodations, and travel logistics.
Sports tourism has evolved into a global phenomenon, fueled by the rising demand for active leisure activities and the allure of watching world-class sporting events. The sector is divided into three primary types: sports event tourism, celebrity and nostalgia sports tourism, and active sports tourism.
The football/soccer segment has become the largest contributor to the sports tourism industry, owing to the worldwide passion for the sport. Events like the FIFA World Cup, UEFA Champions League, and local leagues attract millions of tourists annually.
Governments and businesses are investing heavily in sports infrastructure, such as stadiums, arenas, and hotels, to cater to the growing demand. These investments have created a ripple effect that boosts local economies.
The global market is segmented by product type, region, and level of activity, with football/soccer, motorsport, tennis, and other sports being the most popular products.
Key players in the market include BAC Sports, QuintEvents, MATCH Hospitality, Sports Travel & Hospitality Group, THG Sports, and several other prominent travel agencies and event organizers. These companies offer customized travel packages to VIP experiences and exclusive access to high-profile events.
However, the market faces challenges such as the uncertainty caused by the COVID-19 pandemic and insufficient financial support for some sporting franchises.
The global sports tourism market is expected to grow significantly over the next decade, with an increasing demand driven by the rising popularity of sports and major global events.