Punit Goenka Shifting Focus to Drive Growth at ZEE Entertainment Enterprises Ltd

Punit Goenka Shifting Focus to Drive Growth at ZEE Entertainment Enterprises Ltd

Mumbai: Punit Goenka, Managing Director of ZEE Entertainment Enterprises Ltd (ZEEL), has announced his decision to step down from the day-to-day operations of the group to focus exclusively on his role as CEO. The move comes in response to a direct appeal by Goenka to the board, aimed at sharpening ZEEL's operational focus and drive enhanced revenue growth.

In a statement, Goenka emphasized the need for dedicated effort to meet the company's growth targets, highlighting that "the company remains on solid ground, taking necessary steps to secure a strong foundation for the future." The board has expressed its support for Goenka's decision, acknowledging his operational expertise and confidence in his ability to deliver substantial value to ZEEL.

As part of these changes, the board introduced higher performance targets tied to Goenka's variable pay, allowing him to earn above 100 percent if he surpasses these targets within certain limits. This move aims to incentivize performance and further drive growth at the company.

Going forward, Mukund Galgali has been appointed as Deputy CEO in addition to his duties as CFO, with plans to appoint a Deputy CFO to bolster ZEEL's management. The board is also reviewing HR policies and salary structures that were redefined during the recent merger process.

According to sources, Goenka's strategy had already led to significant restructuring of the company's team and deep dives into regional markets to better understand audience preferences. His approach has also focused on identifying new monetization streams to drive up advertising revenue, positioning ZEEL as a viable option for advertisers seeking more value.

As ZEE Entertainment Enterprises Ltd navigates these changes, stakeholders are keeping a watchful eye on the company's growth prospects and the effectiveness of its new operational focus under Goenka's leadership.