Global Poultry Industry Update: Revolutionary Technologies and Acquisitions Shake Up Market

Global Poultry Industry Update: Revolutionary Technologies and Acquisitions Shake Up Market

The global poultry industry has witnessed significant developments in recent months, with several innovative technologies and acquisitions making headlines. In this rundown of key updates, we explore the first in-ovo sexed flock to hit the US market, halal certification for feed additives, and a major acquisition that's expected to change the landscape.

In breaking news, Veos Group has acquired OvaInnovations, a US-based producer of inedible egg powder. This deal brings on board the Actipro brand, known for its functional proteins that promote animal health and nutrition, poised to boost production efficiency and expand offerings to feed and pet food clients.

Meanwhile, Hillandale Farms has embarked on a new journey with Ovo Vision – an advanced egg ERP system designed to revolutionize quality management, logistics, financials, and more. The farm asserts its commitment to delivering top-notch eggs to consumers while embracing sustainable practices and enhancing operational efficiency.

A key development in animal feed additives came when Utrix received halal certification for its products from Dar El Fatwa. This marks a significant milestone for the company's focus on improving poultry and ruminant performance, ensuring feed quality and safety, as well as safeguarding drinking water in poultry farms.

NestFresh has taken a major step forward by introducing the first set of in-ovo sexed chicks to be born in the US – all possible thanks to the innovative Cheggy technology by Agri-Advanced Technologies. This has made it easier for NestFresh to meet its commitment to humane and ethically sourced eggs, with plans to introduce these eggs to the US market in June 2025.

Industry giant Novus International has also ventured into digital space, unveiling a comprehensive online resource tailored to dairy, swine, and poultry sectors worldwide. The website provides access to valuable solutions and insights addressing key challenges faced by animal agriculture professionals.

The United States Department of Agriculture (USDA) announced that it has licensed Medgene's vaccine production technology in an effort to combat critical diseases affecting the livestock industry. This move places Medgene at the forefront of innovation for vaccine development.

As we wrap up this update, one thing is clear: the poultry and animal agriculture industries are witnessing a thrilling transformation propelled by revolutionary technologies, acquisitions, and cutting-edge innovations that promise to reshape global market landscape in the years to come.

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