Damac Air: Dubai's Luxury Carrier Takes to Skies with Tropical Getaways and Luxury Vibe
Dubai, UAE - In a move that signals its expansion into the aviation sector, Damac Properties has announced its foray into the luxury air travel market through its new airline, Damac Air. The carrier plans to operate flights to popular holiday destinations such as Seychelles, Maldives, Bali, Bora Bora, Fiji, and Hawaii.
With a focus on offering unparalleled journeys that capture the essence of these tropical paradises, Damac Air aims to revolutionize the travel experience. The airline has already launched a social media teaser campaign, where enthusiasts can win a free trip by registering for its services.
Speaking about its approach, Damac Air described itself as more than just travel, but a lifestyle that blends exotic thrills with home comforts. "We're not just changing how you vacation; we're transforming how you live," the airline emphasized.
Damac Air's entry into the market positions it in competition with other regional players such as Beond and Rotana Jet. However, its unique branding and luxury vibe are likely to draw attention from high-end travelers looking for an unparalleled experience.
Dubai's status as a global hub for affluent individuals is driving demand for luxury air travel. With over 72,500 millionaires and 15 billionaires residing in the city, Damac Air is poised to capitalize on this growing market.
The airline's move follows a review of its financial outlook by Moody's, which upgraded Damac Real Estate Development Limited's rating to positive, citing strong sales, active construction, and sound financial management. In the first half of 2024 alone, Damac Properties awarded contracts worth over Dh7 billion across its projects, highlighting its stability in the real estate market.
As Damac Air prepares to take off, its debut flight is set to be a significant event in the aviation industry. The airline's luxury carrier is set to offer a unique travel experience that combines excitement with comfort, bringing a new dimension to Dubai's thriving tourism sector.